Nigeria’s largest
search engine, VConnect has once again shown its commitment to the development
of small and medium scale enterprises in Nigeria. The search engine recently
partnered Nolands Tax to host a business forum for Small Medium Enterprises (SMEs)
in Nigeria.
The event which was themed:‘Leveraging Online Tools to Grow Your Business’, had in attendance entrepreneurs and Small and Medium Scale
Enterprises (SMEs)to address challenges hindering the growth of Nigerian SMEs
and to educate business owners on how to leverage the new ‘Vconnect for Business’ platform to grow their business.
Speaking at the event, the Head of SME Sales, VConnect, Vishal
Tulsiani, reiterated the importance of effective communication. Vishalstruck a
chord when he said:“Many businesses just want to be online, they know it’s
good to have an online presence, but don’t know exactly what they want to
achieve by being online or how to go about it.Some year’s back people did business
based on referrals from friends and family but that is not the case now. Today,
when in need of a product or service the first thing people do is go online”-
Vishal Tulsiani
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| From the left, second row, Mr and Mrs Osagiede ; Owners of Bella Hair and Bella Homes Ltd. |
He stated that the business
forum was organized to teach small and medium scale enterprise owners how to
leverage and effectively use available online tools to grow their businesses in
order to yield great returns on investments (ROI).
VConnect also used the forum to unveil its newly
released website services where businesses can create their own website with
three simple clicks by creating their profile to get a free one month trial.
The interactive business forum enabled the participants and business
owners discuss concerns facing their businesses especially as relating to web
presence.These concerns ranged from poorly built and low performing websites,
tedious back and forth arrangements by developers, hindered access to
information relating to websites and recurring charges by the developers for
requested changes. Others had to do with high cost of marketing and
advertising.
Rotimi Hephzibar of Circlestone Errand
Services, who attended the forum said “VConnect is a great platform for small
businesses to promote themselves” while MajiriOtobo of KUI said “The business
forum met his expectations and I will recommend other SMEs to attend”.
The event facilitators; Ayo Akinsiku and Toba Akerele, educated
participants on how the ‘VConnect for Business’ platform helps to solve problems through its multipurpose
dashboard as well as other affordable solutions available. All the SMEs present
agreed the platform provided practical solutions to their business challenges
and were eager to start a trial.
Taslim Salman of Nolands Nigeria, a tax, audit and advisory firm
also came forward to educate the attendees on taxation, SMEs relevant taxes,
tax planning and record keeping.
Similarly, VConnect and Freebasics for Facebook recently
hosted‘SMEs Conference 1.0’to interact onthe best ways to utilize technology
for the benefits of businesses. The event which brought together diverse
budding entrepreneurs from different parts of the country, had facilitators from
Paga, Businessday, Seedvest and other small and medium scale entrepreneurs from
across the country.
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